How to Share a Blog Post on Instagram and Get Around the Lack of Link Support

Instagram is a powerful social media platform for promoting your blog and driving traffic to your website. With over 1 billion monthly active users, Instagram provides a massive audience for your content. But, it largely doesn’t support external links. So, you’ve got to use some other methods as workarounds. 

Clever Ways to Share Your Blog Post on Instagram

Ready to share your latest blog post on Instagram and set the feed ablaze? Here are some pro tips to maximize your reach.

Link-in-Stories Magic

  1. Grab the link. Copy the URL of your blog post, open Instagram, and head to your Stories.

  2. Snap or select. Capture a captivating image or choose one from your camera roll.

  3. Link up. Tap the sticker icon, then the link sticker, and paste your URL. Add a call to action like "Tap to read!"

Direct Bio Link

  1. Bio edit. In your profile, tap "Edit Profile" and then "Links."

  2. Add your link. Choose "Add External Link" and paste your blog URL. Bonus points for adding "Blogger" or "Personal Blog" categories!

Hashtag Hustle

  1. Craft a compelling caption. Briefly summarize your post and include relevant hashtags like #newblogpost or #linkinbio.

Copy & Paste Power

  1. Share tab check. Does your blog offer a share button? Use it!

  2. Copy and paste. No share button? Copy the content and create an Instagram post with an eye-catching image.

Direct Messaging

  1. Connect with followers. Slide into the DMs of your engaged followers and share your blog post link.

Swipe-Up Stories

  1. Link and invite. Have 10,000+ followers? Use the swipe-up feature in your Stories to directly link to your blog. For others, mention the "link in bio" and invite viewers to swipe up!

Remember

  • Visual prowess. Grab attention with visually stunning images or videos.

  • Story power. Utilize Stories for behind-the-scenes glimpses, Q&As, or teasers.

  • Reels and shorts. Repurpose your content into quick, engaging videos.

  • Collaborate and connect. Partner with other creators or local businesses.

  • Contests and giveaways. Incentivize engagement with interactive elements.

  • Track and analyze. Monitor what resonates with your audience and adapt your strategy.

By going beyond basic posting and embracing these creative tactics, you'll transform your blog promotion on Instagram and watch your audience grow!

Owen E. Richason IV

Owen has written for several publications and websites in the US, Canada, and Australia including the Houston Chronicle, San Francisco Gate, AOL, BAM Magazine, and regional outlets. He is also a fiction author and a musician.

https://www.oer4.com
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